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8 terms that luxury brands must know to revolutionize their customer approach
Matt Dion is vice president of marketing at Elastic Path By Matt Dion Do you know the difference between “contextual commerce” and “experience-driven commerce”? What about an API? Is your iBeacon stuck...
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4 ways technology can revitalize luxury shopping
Harry Chemko is cofounder/CEO of Elastic Path By Harry Chemko Most luxury brands maintain high-end bricks-and-mortar locations because they rely on trained sales associates to personalize the shopping...
View ArticleClik here to view.
8 terms that luxury brands must know to revolutionize their customer approach
Matt Dion is vice president of marketing at Elastic Path By Matt Dion Do you know the difference between “contextual commerce” and “experience-driven commerce”? What about an API? Is your iBeacon stuck...
View ArticleClik here to view.
4 ways technology can revitalize luxury shopping
Harry Chemko is cofounder/CEO of Elastic Path By Harry Chemko Most luxury brands maintain high-end bricks-and-mortar locations because they rely on trained sales associates to personalize the shopping...
View ArticleTechnology can enhance a luxury brand’s luster
From diamonds to bespoke menswear and shopping districts, luxury brands are experimenting with technology and succeeding without degrading brand values.
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